The Pakistan Fashion Design Council in collaboration with Sunsilk presented the second day of the PFDC Sunsilk Fashion Week which included both early evening Voile Shows and later in the evening, shows by design houses attended by buyers, retailers, foreign and national media alike.
At the venue, Sunsilk presented an exclusive booth for fashion styling, where complimentary hair styling and makeup touch ups with Nabila’s salon team was available and will continue to be available for the remaining days of PFDC Sunsilk Fashion Week. Sunsilk also presented a photo studio where fashion week goers to have their pictures taken on the Lux Red Carpet for instant, framed photographs as souvenirs. Among the designers who presented their collections, Ammar Belal’s show stood out as it used a lot of college students as models and also brought to the ramp young students from Rubina Foundation along with a dance performance choreographed Wahab Shah.
The PFDC Sunsilk Fashion Week is being produced, choreographed and directed by HSY and his team with Maheen Kardar Ali and Zara Shahjahan for front stage management. Mohsin Ali and Akif Mahmood managed the exhibition area, Fahad Hussayn and Ali Xeeshan are working alongside the style teams for hair and makeup, Kamiar Rokni and Asim Naeem are overseeing green room management. The event is being coordinated by the Rteam, with foreign buyer and media management by Latitude and PR by Lotus. – PT